Leading kinesiology tape brand, KT Tape announced today that they are the Official Tape Partner of England Athletics. KT Tape are delighted to share their products with England Athletics registered athletes, coaches and clubs offering preferential pricing, support, advice and taping from their experts at National and Club events. Registered athletes can find the 25% discount code in their Athlete Portal (www.englandathletics.org/myprofile) to use at www.kttape.co.uk

KT Tape are the leading global Kinesiology Tape brand supporting everyday athletes and elite professionals since 2008. Based in Utah, America, KT Tape has revolutionised the sports medicine industry with the introduction of the most advanced and recognised kinesiology tape and recovery products.

KT Tape are driven to develop innovative products that enable athletes to perform at their best. They have developed a kinesiology tape portfolio to address every skin type and sports requirement. A crucial part of their mission is to help educate on the benefits and use of taping, KT Tape offers a huge range of educational videos on their website covering the most-common sports injuries and how to tape for them.

KT Tape is distributed by 2pure in the UK. Ben Lee, Run Sports Channel Manager at 2pure, said: “We are delighted to be the Official Tape Partner of England Athletics. From the beginning KT Tape has supported athletes by developing products which help athletes to continue training and performing at their very best. We look forward to developing a lasting partnership with England Athletics athletes, clubs and coaches.”

England Athletics Chief Executive Chris Jones said, “We are excited to welcome KT Tape as a partner of England Athletics. It is always great to work with organisations that share an interest and commitment to supporting athletes to reach their full potential and perform to their highest level. We recognise that more and more athletes are using sports tape to help with injury management, pain relief and muscular support. By partnering with KT Tape and sharing their knowledge and expertise, we can better inform our participants across track and field and running about the benefits of using kinesiology tape and most importantly how to use it correctly.”