News

6 people (1 of them a woman) hold up a Challenge Family finish tape and certificates in a room that looks dressed for an awards ceremony.

Challenge Family Race Awards winners announced

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Following voting by athletes from around the world, the top Challenge Family races for 2025 have been revealed. The Challenge Family Awards were developed in...
Legs of a runner. They're wearing white and orange cushioned running shoes.

Altra builds super feet in the era of Super Shoes

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At a time when performance running is dominated by carbon plates, stacked foam, and engineered propulsion, Altra Running is redefining what it means to...
The Palace of Versailles

Versailles to host IRONMAN 70.3 triathlon

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IRONMAN, the global leader in middle and long-distance triathlon, today announced that the historic city of Versailles will serve as the newest host of...
A group of women mostly wearing orange pose at the national running show

She Runs Free: 145-Mile London-to-Birmingham Relay

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A team of female runners has successfully completed the inaugural "She Runs Free" relay, covering nearly 145 miles from London to Birmingham in 26...
A sunset over a Spanish coastal town

IRONMAN 70.3 Málaga sells out in record time

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Spain’s newest race - IRONMAN® 70.3® Málaga triathlon - has sold out in a record time of four days, making it the fastest ever...
A low level LA street with the ocean in the ackground

IOC approves LA28 Olympic Qualification Criteria

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The Executive Board of the International Olympic Committee (IOC) has approved the Qualification System for the LA28 Olympic Games. This system builds upon the...
A woman crosses the finish line with red finish tape held above her head and a smile on her face

Schomburg and Christensen win Challenge Sir Bani Yas

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Challenge Sir Bani Yas concluded with decisive performances in both professional races, as Jonas Schomburg (GER) claimed victory in the men’s race on his...
Thousands of runners line up in a tree lind avenue

Major running cities shape Joma’s 2026

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What links cities such as Marrakech, Rome or Paris within the international running calendar? In 2026, Joma will be present in these and other venues...
Photo of woman in front of an Indian home

World-first: Final marathon of 100 in 100 days finishes Monday 2nd Feb

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Project Salt Run is a world-first endurance challenge with a simple but powerful message: ordinary people can make an extraordinary difference. Led by Better...
Two runners, a female and male, wear running sunglasses

adidas Sport Eyewear: Power Your Vision

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adidas Sport Eyewear unveils its 2026 global advertising campaign, Power Your Vision, building on the performance-oriented approach established in 2025 and focusing on today’s...