News
PUMA reveals kit for Olympics
PUMA has revealed the 17 Federation kits that will be worn by athletes at this summers Olympic Games.
The reveal is part of a historic...
PUMA launches major brand campaign
Global sports company PUMA has launched its first worldwide brand campaign in 10 years “FOREVER. FASTER. - See The Game Like We Do” with...
Mexico hosts new IRONMAN 70.3 triathlon
Riviera Nayarit, Mexico will host the inaugural IRONMAN® 70.3® Riviera Nayarit triathlon set to take place on November 10, 2024.
The new IRONMAN...
Mortal Hydration partners with IRONMAN®
IRONMAN has announced Mortal Hydration as the official sports beverage and hydration partner for the IRONMAN® and IRONMAN® 70.3® North American Triathlon Series. Varieties...
Paris track bike officially launched ahead of Paris 2024 Olympic Games
British Cycling has today unveiled the version of the cutting-edge bike that will be ridden by Great Britain’s track cyclists at the Paris 2024...
1 mile World Record is broken
The adidas Adizero: Road to Records 2024 race event, held at the brand’s headquarters in Herzogenaurach, Germany this weekend, saw 12 records reset, including...
The five best running routes in London ahead of the Hackney Half
Runna, in partnership with the Hackney Moves festival, has provided the best running routes around the capital ahead of the Wizz Air Hackney Half.
We...
Warrington route unveiled for 2024 Tour of Britain Women
The route for stage three of the inaugural Tour of Britain Women has today been unveiled as Warrington prepares to host the world’s best...
Precision Fuel & Hydration partners with IRONMAN
IRONMAN and Precision Fuel & Hydration (PF&H) today announced Precision Fuel & Hydration as the official hydration partner for the IRONMAN® and IRONMAN® 70.3®...
Trail100 Andorra by UTMB gives voice to female trail runners
On International Women's Day in March, Trail100 Andorra by UTMB launched the WOMEN STEP UP program, an initiative giving voice to female trail runners,...
